Working together for your sales and marketing needs


Grey Nickel is a new sales and marketing company, founded by Nicky and Graham Hesketh. Sales and marketing has been our work life since 1995. Our experience has spanned over 20 years and has covered a number of sectors. From the ski and golf industry to charities and social enterprise, our number one focus has always been belief.

Nicky and Graham have luckily worked in sectors where they have a genuine passion. It’s easier to sell, if you are sold. There are amazing places, companies and products that deserve to be promoted with passion and belief. We only work with clients who have the same principles.

Nicky Hesketh

Nicky was one of the founder members of the If You Travel websites and has also worked for Crystal Holidays, Black Tomato and the Ski Club of Great Britain. Her expertise is offline and online marketing, specialising in content management.


  • Favourite city – San Francisco. The setting and the iconic US experiences make it a fun place to visit.
  • Favourite destination – Peru. The Machu Picchu walk from kilometre 82 is sensational.
  • What’s next? – Two weeks exploring lesser known ski resorts in Colorado. Without the children.
  • Closer to home? – Definitely a trip to the Isle of Skye. National Geographic’s 4th best island in the world!

Graham Hesketh

Graham has primarily worked in a sales and marketing environment in the ski and golf industry. From Crystal Holidays, he went to work for EMAP Digital Travel, and Gleneagles. He sees product, marketing strategy and relationship management as his specialty.


  • Favourite city – Berlin. The history, the culture, the restaurants and its sense of ‘who cares, let’s have fun’.
  • Favourite destination – Bolivia. Spectacularly beautiful and varied with amazingly friendly people. A real adventure!
  • What’s next? – A month with the family exploring Cambodia, Laos and Vietnam!
  • Closer to home? – The NC500 is calling, but by car or bike?